“Stellar customer experiences are good for business.” - Captain Obvious But businesses like numbers. And convincing leadership that investments in customer experience (CX) improvements will inevitably raise the question, What is the return on investment (ROI)?
AI is going to be Time’s Person of the Year. You heard it here first. No, I don’t have an inside track - but you can’t deny the explosive impact that AI is having on society right now. Artificial intelligence is creating art, writing code, crafting blog posts, writing whole books, and more. Not a day goes by that I don’t see more articles and social posts about the latest thing someone discovered that ChatGPT can do.
Learn about to properly implement customer journey-centric marketing at your organization. Organizations can realize tremendous gains in their return on investment - but it does take a concerted, organizational-wide effort.
Survey and research results from industry leaders on whats next in CX.